Press Releases
Why do contractors need press releases?
Press releases aren't dead. They're just underused. Most small businesses think press releases are for big announcements or big companies. Wrong. Every time you launch something new, hit a milestone, or do something noteworthy in your community, that's press release material. We write and distribute releases that get picked up by news outlets, industry sites, and local media. It's credibility. It's backlinks. It's visibility. And it works when you do it consistently.
How do press releases build contractor authority?
The businesses that grow aren't just doing the work. They're telling people about it. Press releases help you control the narrative and position yourself as a leader in your space. When someone Googles your business and sees you featured in legitimate news outlets, that's trust. That's authority. We handle the writing, the distribution, and the follow up so you get the visibility without the hassle. Small businesses that leverage press releases punch way above their weight.
How Does Profile Launch Compare to Other Marketing Options?
See how our Google Business Profile management stacks up against lead generation companies and doing it yourself.
| Feature | Profile Launch | Lead Gen Companies | DIY Approach |
|---|---|---|---|
| You own your leads | |||
| Exclusive leads (not sold to competitors) | |||
| No long-term contracts required | |||
| Professional help fixing Google search results | |||
| Weekly Google Posts | |||
| Review management strategy | |||
| Citation building | |||
| Detailed monthly reporting | |||
| Time investment required | Low | Low | High |
| Cost per lead (long-term) | Low | High | Free |
| Builds lasting Google presence |
Lead gen companies often charge $40-$150 per lead and sell the same lead to multiple contractors. Profile Launch helps you build a Google presence that generates free, exclusive leads over time.
Frequently Asked Questions About Press Releases
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