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County market brief

Alameda County, CA

1.6 million people, down 2.7% since 2020, 598,246 households.

Homeowners: 54.4%US 65.2% · below US
Median home value: $1.1MUS $333k · above US
Median home age: 57 yrsUS 46 yrs · above US
Built before 1980: 65.3%US 49.7% · above US
New homes, 2025: 2,778US 10.0 per 1k · -3.7% vs 2023
Hail (1"+), 5 yrs: 0US 10.0 per 1k sq mi · below US
Median income: $129kUS $81k · above US
Age 65+: 15.4%US 17.2% · below US

What it means for local businesses

Every customer countsPopulation is down 2.7% since 2020. Reviews and repeat business decide who keeps the work.
Older housing stock65.3% of homes were built before 1980. That means steady repair, replacement and remodel work.
Room to stand out31.2 trade contractors per 10,000 households (US 40.3). Fewer competitors for each search.
Strong spending powerMedian household income is $129k (US $81k).

How we'd market a business here

Turn every finished job into a review and a referral. Review management
Build pages for every repair and replacement you do, so each search finds you. SEO
Claim the top spots now, while fewer businesses compete for them. Local SEO
Lead with quality work and premium services in your ads and pages. Content

Who you're up against in Alameda County

Specialty trade contractors: 1,866 · 31.2/10k · 1 per 174 homes
Plumbing, HVAC and electrical contractors: 792 · 13.2/10k · 1 per 411 homes
Roofing contractors: 130 · 2.2/10k · 1 per 2,504 homes
Home builders and general contractors: 1,187 · 19.8/10k · 1 per 274 homes
Landscaping services: 300 · 5/10k · 1 per 1,085 homes
Real estate agents and brokers: 800 · 13.4/10k
Financial advisors and investment services: 279 · 4.7/10k
Insurance agencies and brokerages: 456 · 7.6/10k
Law offices and legal services: 758 · 12.7/10k
Dental offices: 981 · 16.4/10k

Businesses per 10,000 households. The dark tick is the US average.

Get your free Alameda County market report

Call (910) 668-9503 or email us.

Sources: U.S. Census Bureau, American Community Survey 5-Year Estimates, 2020–2024; U.S. Census Bureau, Population Estimates Program, Vintage 2025; U.S. Census Bureau, County Business Patterns, 2023; U.S. Census Bureau, Building Permits Survey, 2023 and 2025 annual; NOAA National Centers for Environmental Information, Storm Events Database, 2021–2025.